This course addresses the essentials of marketing management as applied to service industries such as health care, hospitality, financial, technology, consulting, and other service providers. Such topics as service quality, segmentation, positioning, consumer expectations, service recovery, internal marketing and relationship marketing are presented, discussed, and analyzed.

Capstone course requiring application of knowledge and techniques derived from previous courses. Course presents strategic management theories and frameworks, uses integrative cases, and leverages empirical observations to guide students in the formulation of successful firm-level strategies.

The goal of this course is to teach leaders what they need to know in order to build high-performance operations with world-class processes of innovation and continuous improvement. We cover the most current methodologies and tools, together with the most important soft skills required, to create efficient and responsive operations that deliver the highest quality services and products.

The goal of this course is to teach leaders what they need to know in order to build high-performance operations with world-class processes of innovation and continuous improvement. We cover the most current methodologies and tools, together with the most important soft skills required, to create efficient and responsive operations that deliver the highest quality services and products.

This course provides an understanding of the strategic role of Information Technologies (IT) in business; how to successfully integrate IT into the organization; how to manage the challenges associated with conceiving, justifying, implementing and maintaining IT-based initiatives ; and how to be an active and productive participant in management decisions that involve IT.

This course provides an understanding of the strategic role of Information Technologies (IT) in business; how to successfully integrate IT into the organization; how to manage the challenges associated with conceiving, justifying, implementing and maintaining IT-based initiatives ; and how to be an active and productive participant in management decisions that involve IT.

This course introduces students to important ethical issues in the context of business activities. Students will gain an understanding of the relationship between business organizations and society at large, and gain an awareness of the social and economic environments in which ethical issues arise. Students will be introduced to ethical frameworks and theories to help them develop the reasoning and analytical skills essential to addressing these important and sometimes difficult issues. The course will focus on the importance of ethics in decision-making to the long-term success of the business enterprise.

Students will use audit concepts and auditing standards covered in undergraduate auditing class to further enhance their understanding of the audit environment and audit issues that professionals face. The class will center on case studies and scenarios in applying concepts and critical thinking skills in an audit context. Students will be expected to evaluate the case materials, identify important issues, and communicate those in a clear, coherent manner. Some cases will require students to work in "audit teams" and then present their audit findings to the class and professor. The class will also discuss current audit research being conducted, with a focus on research that can impact professional practice and/or professional standards.

This course helps students to apply their knowledge of financial accounting, business strategy, and finance in the evaluation of corporations using financial reports. Decision settings include stock evaluation, credit analysis, bankruptcy prediction, and general-purpose evaluation. The course is a mixture of concepts underlying financial statement analysis and their application to real companies' financial statements.

This is an introductory course in analytics tailored for accounting professionals. Through hands-on work, students learn to ask the right business questions, extract and transform relevant data from an enterprise system, evaluate the integrity of the data, detect patterns and anomalies, apply data analytic techniques, and interpret and present results in order to make data-driven decisions.