This course addresses the essentials of marketing management as applied to service industries such as health care, hospitality, financial, technology, consulting, and other service providers. Such topics as service quality, segmentation, positioning, consumer expectations, service recovery, internal marketing and relationship marketing are presented, discussed, and analyzed.

This course addresses the essentials of marketing management as applied to service industries such as health care, hospitality, financial, technology, consulting, and other service providers. Such topics as service quality, segmentation, positioning, consumer expectations, service recovery, internal marketing and relationship marketing are presented, discussed, and analyzed.

Students will use audit concepts and auditing standards covered in undergraduate auditing class to further enhance their understanding of the audit environment and audit issues that professionals face. The class will center on case studies and scenarios in applying concepts and critical thinking skills in an audit context. Students will be expected to evaluate the case materials, identify important issues, and communicate those in a clear, coherent manner. Some cases will require students to work in "audit teams" and then present their audit findings to the class and professor. The class will also discuss current audit research being conducted, with a focus on research that can impact professional practice and/or professional standards.

Students will use audit concepts and auditing standards covered in undergraduate auditing class to further enhance their understanding of the audit environment and audit issues that professionals face. The class will center on case studies and scenarios in applying concepts and critical thinking skills in an audit context. Students will be expected to evaluate the case materials, identify important issues, and communicate those in a clear, coherent manner. Some cases will require students to work in "audit teams" and then present their audit findings to the class and professor. The class will also discuss current audit research being conducted, with a focus on research that can impact professional practice and/or professional standards.

This course helps students to apply their knowledge of financial accounting, business strategy, and finance in the evaluation of corporations using financial reports. Decision settings include stock evaluation, credit analysis, bankruptcy prediction, and general-purpose evaluation. The course is a mixture of concepts underlying financial statement analysis and their application to real companies' financial statements.

Contact department for description.

Contact department for description.

Contact department for description.

Contact department for description.

Contact department for description.