Skip to main content

Honors Independent Study in HT-MGT

HT-MGT

Course Details

Fall 2025

This class is non-credit

Independent Study

HT-MGT

A special problem or independent study in the hospitality field not available in regular course offerings. Conducted under the supervision of a sponsoring faculty member.

Course Details

Fall 2025

This class is non-credit

Sem: Hospitality & Tourism Leadership

HT-MGT

The overall outcome of this course is to enhance the skill and knowledge set of learners in the area of leadership, such that the learning provides theoretical and practical capacity development of the learners to lead and influence others in their roles within the hospitality and tourism industry.

Course Details

Fall 2025

This class is non-credit

Strategic Planning in the Hotel Industry

HT-MGT

This course covers the diagnosis, analysis and resolution of complex hotel business situations, emphasizing practical problem solving skills and strategic management. Includes case analysis and computer simulations. Satisfies the integrative experience requirement for BS-HTMGT studies.

Course Details

Fall 2025

This class is non-credit

Tourism Policy and Planning

HT-MGT

Social, economic, and environmental dimensions of tourism. Selected problems in travel and tourism including psychological, sociocultural and economic impacts. Uses the discipline specific knowledge of Tourism Policy and Planning as a platform for integrating skills and knowledge that students have acquired from prior courses and life experiences. Satisfies the Integrative Experience requirement for BS-HTMGT majors.

Course Details

Fall 2025

This class is non-credit

Practicum

HT-MGT

Work as an "apprentice" with professionals in hospitality; integrate practical hospitality experience with a course of study. Full or part-time; on or off campus. Faculty sponsor required.

Course Details

Fall 2025

This class is non-credit

Honors Independent Study

HT-MGT

Course Details

Fall 2025

This class is non-credit

Independent Study

HT-MGT

A special problem or independent study in the hospitality field not available in regular course offerings. Conducted under the supervision of a sponsoring faculty member.

Course Details

Fall 2025

This class is non-credit
Course Notes
More information and the form that must be approved can be found at https://www.isenberg.umass.edu/sites/default/files/HTM/Independent%20Study%20Credits%20Contract%201%2014.pdf

Hospitality Real Estate Development and Feasibility

HT-MGT

This course introduces the students to the process of hospitality real estate development in four steps. First, it explores the location and market analysis for hospitality real estate development including the analysis of Smith Travel Research (STR) reports and hospitality market demand drivers. Second, it explores impact analysis in hospitality real estate development including how changes in demand and supply affect future performance. Third, it covers the process of conducting economic analysis including how analysis of macroeconomic data is important for hospitality real estate development. Fourth, it introduces the fundamentals of how to conduct a sound feasibility study for hospitality real estate development. By the end of the course students are expected to complete a globally recognized professional hospitality industry certification from Costar and Smith Travel Research (STR), Certification in Advanced Hospitality and Tourism Analytics (CAHTA).

Course Details

Fall 2025

This class is non-credit

Generative AI for Service Businesses

HT-MGT

This course explores the transformative role of Generative AI in business, with a particular focus on hospitality, tourism, and service industries. The course examines three core areas of AI integration in business: AI-driven customer engagement, AI-enhanced operational efficiency, and AI-informed strategic decision-making. First, the course explores how Generative AI enhances customer experiences through personalized recommendations, automated service interactions, and AI-generated marketing content. Second, it examines AI?s role in improving business operations, including inventory management, revenue optimization, and task automation. Third, it evaluates the strategic implications of AI adoption, covering ethical considerations, data-driven decision-making, and competitive advantages in a digital economy. Through hands-on applications, case studies, and critical discussions, students will develop AI literacy, gain practical experience in prompt engineering, and learn to critically assess AI-generated outputs. This course prepares students for the evolving demands of AI-driven business environments by equipping them with the knowledge and skills to responsibly implement Generative AI for innovation, efficiency, and business success.

Course Details

Fall 2025

This class is non-credit
Subscribe to