The Mark. H. McCormack Department of Sport Management's masters degree program has achieved elite status in Sport Business International magazine's 2014 Postgraduate Course Rankings. In the survey, released in the magazine's June edition, the Isenberg program ranked 2nd among all postgraduate programs in the United States for the third year in a row.
Alumni, Events & Activities, Sport Management, Sport Management, MBA (+)
Alumni, Events & Activities, Sport Management, Sport Management, MBA, Masters, Rankings
When you strip away all the sports glamor, it's about education. That's what drives, me, emphasized Southeastern Conference commissioner Mike Slive in his keynote address on April 16 as the Mark H. McCormack Department of Sport Management's Executive in Residence. In his talk to the campus community, Slive described his role and philosophy as a change agent at the SEC. He also explored current issues in college athletics and his personal history, including his career path.
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"As an agent, the only things you can control are preparation and effort," emphasized sports marketing uber-agent J.B. Bernstein '90 in Stephen McKelvey's class in sport promotion & sales. To that end, the UMass Amherst graduate offered a structured approach to pitching an athlete's promotional value to potential "buyers." As the cofounder, president and CEO of Access Group of Miami, Bernstein has represented a host of high-profile athletes, including baseball's Barry Bonds and football's Barry Sanders and Emmett Smith.
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In an hour-long lecture on October 29 to the Isenberg and campus community, Mark H. McCormack Executive in Residence Bob Kain lavished praise on two personal heroes, Mark H. McCormack and Billie Jean King. Kain's lecture was a highlight of his three-day Executive in Residence with the Mark H. McCormack Department of Sport Management.
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