McCormack Executive-in-Residence : Isenberg School of Management : UMass Amherst

In keeping with the philosophies of Mark H. McCormack the McCormack Initiatives include a way of teaching sport business that promotes innovation in sport marketing and management.

With each initiative it furthers the legacy of its namesake by continuing to promote the development of innovative models and new educational formats. High-profile sports industry leaders come to campus during the Executive-in-Residence program giving students access to hearing about the challenges and rewards of the business of sport management directly from the source.

Recent Executives in Residence

Past McCormack Executive in ResidencesView All

From the Rink to the Classroom: NHL Commissioner Gary Bettman Talks Leadership with Isenberg Community

National Hockey League Commissioner Gary Bettman brought his three decades of experience leading one of North America’s largest sports leagues to

From the Rink to the Classroom: NHL Commissioner Gary Bettman Talks Leadership with Isenberg Community Read More

McCormack Executive-in-Residence Speaks About the Role of the Labor Union in Sport

Smith delivered the Mark H. McCormack Sport Innovators Lecture on October 30 as part of his two-day visit to the UMass Amherst campus as the Mark H

McCormack Executive-in-Residence Speaks About the Role of the Labor Union in Sport Read More

Former NFL Players Association Executive Director DeMaurice Smith Named McCormack Department Executive-in-Residence

DeMaurice “De” Smith, former Executive Director of the NFL Players Association (NFLPA), will serve as the Mark H. McCormack Department of Sport

Former NFL Players Association Executive Director DeMaurice Smith Named McCormack Department Executive-in-Residence Read More