Lavi Peng
Assistant professor
Education
Research Interests
Teaching Interests
Honors / Awards
Selected Publications
Peng, Z., Mattila, A. S., & Sharma, A. (2025). Gendered robots and persuasion: The interplay of the robot's gender, the consumer's gender, and their power on menu recommendations. Journal of Hospitality and Tourism Management, 62, 294-303.
Xue, J., Peng, Z., & Mattila, A. S. (2025). Natural vs. Created Brand-Cause Fit: Shaping Consumer Responses to Sociopolitical Activism in Hospitality. Journal of Hospitality & Tourism Research, 10963480251352227.
Peng, Z., Luo, A. & Mattila, A. (2024). Too busy to (lose) control? The influence of busyness and sense of power on consumers’ food responses. International Journal of Hospitality Management, 120, 103754.
Peng, Z., Luo, A., & Mattila, A. (2024). An angular vs. circular servicescape? The impact of shape cues and music tempo on solo diners. International Journal of Hospitality Management, 118, 103687.
Atanga, B., Peng, Z., & Mattila, A. (2024). Customer misbehavior: The impact of a symbolic recovery strategy and cultural tightness-looseness on observing customers. Journal of Hospitality and Tourism Management, 60, 63-71.