Skip to main content

Elizabeth B. Delia

PhD Coordinator, Associate Professor, & Paul and Gail McDonald Endowed Faculty Fellow

Sport Management

Education

PhD Sport Management, Florida State University, 2015
MBA Management, SUNY New Paltz, 2007
BS Marketing, SUNY New Paltz, 2006

Professional Experience

Market Research Analyst, KS&R, 2011-2012
Market Research Associate, KJT Group, 2009-2011
Consumer Insights Analyst, Madison Square Garden, 2008-2009
Postgraduate Intern, NCAA, 2007-2008

Academic Appointments

Associate Professor of Sport Management & PhD Coordinator, University of Massachusetts Amherst, 2021-present
Assistant Professor of Sport Management, University of Massachusetts Amherst, 2015-2021

Research Interests

Identity
Consumer Behavior
Qualitative Methods

Teaching Interests

General
  • Marketing Research
  • Consumer Behavior
  • Marketing

Honors and Awards

Isenberg School of Management Research Excellence Award, 2023
Isenberg School of Management Research Excellence Award, 2021
NASSM Research Fellow, 2020

Selected Publications

Delia, E.B., McCullough, B.P., & Dalal, K. (2024). Team identity and environmentalism: The case of Forest Green Rovers. Journal of Sport Management, 38, 353-364.

Lock, D., Delia, E.B., Inoue, Y., & Gillooly, L. (2023). Success interrupted: Exploring how supporters interpret their team’s success in a postponed competition. European Sport Management Quarterly. Doi: 10.1080/16184742.2023.2251999

Sveinson, K., Delia, E.B., Mansfield, A., & Calow, E. (2023). The impact of a life-disrupting threat on team identity. Sport Management Review, 26, 561-581.

Delia, E.B., Melton, E.N., Sveinson, K., Lock, D., & Cunningham, G.B. (2022). Understanding the lack of diversity in sport consumer behavior research. Journal of Sport Management, 36, 265-276.

Delia, E.B. (2020). The psychological meaning of team among fans of women’s sport. Journal of Sport Management, 34, 579-590.

Mansfield, A.C., Delia, E.B., & Katz, M. (2020). The blurry spectrums of team identity threat. Sport Management Review, 23,414-427.

Wegner, C.E.,Delia, E.B., & Baker, B.J. (2020). Fan response to the identity threat of potential team relocation. Sport Management Review, 23, 215-228