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Zhanfei Lei

Assistant Professor

Operations & Information Management


Ph.D. in Information Technology Management, Georgia Institute of Technology
M.S. in Information Sciences, University of Pittsburgh
Bachelor of Management in Information Management and Information Systems, Nanjing University

Research Interests

User-generated content
Biases and heuristics
Electronic commerce

Teaching Interests

  • Introduction to Information Systems
  • Database Management Systems
  • Business Intelligence and Analytics
  • Electronic Commerce
  • Programming Languages and Web Development

Selected Publications

Lei, Z., Yin, D., & Zhang, H. (2023). Positive or Negative Reviews? Consumers’ Selective Exposure in Seeking and Evaluating Online Reviews. Journal of the Association for Information Systems, 24(4), 1162-1183.

Lei, Z., Yin, D., Mitra, S., & Zhang, H. (2022). Swayed by the Reviews: Disentangling the Effects of Average Ratings and Individual Reviews in Online Word-of-Mouth. Production and Operations Management, 31(6), 2393-2411. (Lead Article).

Lei, Z., Yin, D., & Zhang, H. (2021). Focus Within or On Others: The Impact of Reviewers’ Attentional Focus on Review Helpfulness. Information Systems Research, 32(3), 801-819.