Focus in Business Analytics
Build a foundation for leveraging data and making sound business decisions towards achieving strategic objectives.
The Isenberg MBA with a Focus in Business Analytics offers a mix of general business and analytic elective courses to meet your specific educational goals. This MBA is ideal for individuals interested in gaining a competitive advantage through sound use of data resources. Business Analytics is a crucial tool to guide business operations towards achieving strategic objectives in any industry, from healthcare to finance and retail.
Program Requirements
9 credits establish a focus. MBA students with a focus in Business Analytics can choose to satisfy the electives requirement from the courses listed below.
- Business Application Development
- Business Process Optimization
- Data Management for Business Leaders
- Data Mining in Business
- Mobile App Strategy and Development
- Project Management
- Sport Analytics
- Web Analytics for Digital Marketing
Please note that a completed focus will be included on your transcript, but will not be included on the official diploma from the university.
Contact our office with any questions at grad@isenberg.umass.edu
