Focus in Business Analytics
Build a foundation for leveraging data and making sound business decisions towards achieving strategic objectives.
The Isenberg MBA with a Focus in Business Analytics offers a mix of general business and analytic elective courses to meet your specific educational goals. This MBA is ideal for individuals interested in gaining a competitive advantage through sound use of data resources. Business Analytics is a crucial tool to guide business operations towards achieving strategic objectives in any industry, from healthcare to finance and retail.
Program Requirements
9 credits establish a focus. MBA students with a focus in Business Analytics can choose to satisfy the electives requirement from the courses listed below.
- Business Analytics
- Business Intelligence & Analytics
- Business Process Optimization
- Data Management for Business Leaders
- Deterministic Models
- Managerial Analytics
- Modeling Emergence
- Project Management
- Quality Analytics
- Rethinking eCommerce: Intro to Digital Business Strategy and Metrics
- Six Sigma: Business Process Change
- Six Sigma Methodology
- Six Sigma and Lean Process Improvement: Transforming Data into Information
- Social Media Management, Leadership, and Strategies
- Sport Analytics
- Web Analytics and SEO
Please note that a completed focus will be included on your transcript, but will not be included on the official diploma from the university.
Please contact our office with any questions at grad@isenberg.umass.edu
On-Campus MBA Application Deadlines
Early Action: November 1st
Round 1: December 1st
Round 2: February 1st
Round 3: April 1st (US applicants)*
Note: At the discretion of the department, applications will continue to be reviewed after the application deadline on a space-available basis.
COVID-19 Modifications: As we deal with unprecedented events stemming from the COVID-19 pandemic, we understand that your plans to apply for graduate programs may be affected. In an effort to make the application process as easy as possible, our team has implemented modifications to our standard procedures. Read more.