Katie Sveinson
PhD Coordinator & Assistant Professor
Education
Research Interests
Teaching Interests
Selected Publications
Sveinson, K., & Hoeber, L. (2022). Fashion versus comfort: Exploring the gendered marketing messages of sport team licensed merchandise. Journal of Sport Management. https://doi.org/10.1123/jsm.2022-0044
Sveinson, K., & Toffoletti, K. (2022).What makes sport spectating family friendly? A phenomenological study of mothers’ sport fan game-day experiences. Journal of Sport Management. https://doi.org/10.1123/jsm.2021-0355
Sveinson, K., & Allison, R. (2022). “Something seriously wrong with US Soccer”: A critical discourse analysis of consumers’ Twitter responses to U.S. Soccer’s girls’ apparel promotion. Journal of Sport Management, 36(5), 446-458. https://doi.org/10.1123/jsm.2021-0127
Sveinson, K., Taylor, L., Keaton, A.C.I., Burton, L., Pegoraro, A., & Toffoletti, K. (2022). Addressing gender inequity in sport through women’s invisible labor. Journal of Sport Management, 36(3), 240-250. http://doi.org/10.1123/jsm.2021-0229
Sveinson, K., Hoeber, L., & Heffernan, C. (2021). Critical discourse analysis as theory, methodology, and analysis in sport management studies. Journal of Sport Management, 35(5), 465-475. https://doi.org/10.1123/jsm.2020-0288
Sveinson, K., Hoeber, L. & Toffoletti, K. (2019). “If people are wearing pink stuff they’re probably not real fans”: Exploring women’s perceptions of sport fan clothing. Sport Management Review, 22(5), 736-747. https://doi.org/10.1016/j.smr.2018.12.003