Jump to navigation

Links
Go.UMassEmailSPIREMoodleBlackboard LearnUDrivePeople Finder
x
ContactAlumniStudents
About
DeanMission & VisionFactsRankingsHistoryNews & EventsDiversity & InclusionCorporate PartnersRecruiting
Programs
Undergraduate ProgramsMBA ProgramsSpecialized Masters ProgramsOnline ProgramsCertificate ProgramsDoctoral ProgramDepartmentsAdmissionsTuition & Financial Aid
Centers & Research
Faculty ResearchBerthiaume Center for EntrepreneurshipCenter for International Securities and Derivatives Markets (CISDM)Channing L. Bete Communication CenterChase Career CenterMcCormack Center for Sport Research and EducationMassachusetts Small Business Development Center Network (MSBDC)Virtual Center for Supernetworks
Directory
LeadershipFacultyEndowed FacultyStaffStudentsAlumni
ApplyGive
peoplecynthia barstow
Cynthia Barstow

Cynthia Barstow

Lecturer Marketing
Office: Isenberg 328
Tel: 413.545.6549
[javascript protected email address] Add to Address Book Download CV View others in Marketing

Academic Background

Education
MS, University of Massachusetts, Amherst
BS, Syracuse University
AS, Stockbridge School, University of Massachusetts, Amherst
Academic Appointments
Lecturer, Marketing, Isenberg School of Management, UMass Amherst, 9/2010-Present
Adjunct Faculty, Honors College, UMass Amherst, 2004-2009
Adjunct Faculty, Resource Economics, Isenberg School of Management, UMass Amherst, 2003-2011
Adjunct Faculty, Plant & Soil Science, UMass Amherst, 1999-2010
Adjunct Faculty, Stockbridge School, UMass Amherst, 1994-2012

Research Interests

  • Sustainability
  • Experiential (action) Learning
  • Social Entrepreneurship
  • Translational Science (Endocrine Disruptors/Carcinogens)
  • Corporate Social Responsibility
  • Natural and Organic Products
  • Alternative Healthcare Marketing
  • Consumer Behavior
  • Societal Marketing
  • Food Marketing and Merchandising

Teaching Interests

  • Sustainability
  • Experiential (action) Learning
  • Social Entrepreneurship
  • Translational Science (Endocrine Disruptors/Carcinogens)
  • Consumer Behavior
  • Societal Marketing

Professional Background

Professional Experience
Founder and President, 2006-Present, Seed to Shelf: Marketing for Sustainability
Founder and Executive Director, 2011-Present, Protect Our Breasts
Marketing Consultant, 1993-2006, Natural Products
Partner/Managing Editor, 1989-1991, TaylorMade Publishing, New York, NY
Isenberg School of Management
University of Massachusetts Amherst
121 Presidents Drive
Amherst, MA 01003
GiveApply NowVisiting Campus
AboutDeanFactsNews & EventsRankingsHistoryTimeline
ConnectContact UsFaculty DirectoryStaff Directory
CalendarsMBA Info SessionsEntrepreneurshipChase Career CenterAlumni
ProgramsBachelor of Business Administration (BBA)Bachelor of Science (BS)Online Bachelor of Business Administration (BBA)Online Bachelor of Science (BS)Accounting TransitionsOnline & Part-time MBAFull-time MBAMaster of Finance in Alternative InvestmentsMaster of Science in AccountingMaster of Science in Business & AnalyticsMaster of Science in Sport ManagementMBA/MS Dual DegreesDoctoralCertificates
DepartmentsAccountingFinanceHospitality & Tourism ManagementManagementMark H. McCormack Dept of Sport ManagementMarketingOperations & Information Management
Prospective StudentsUndergraduate ProgramsMasters ProgramsOnline ProgramsDoctoral ProgramsCertification ProgramsStudent Life at UMass Amherst
CentersBerthiaume Center for EntrepreneurshipCenter for International Securities and Derivatives MarketsChanning L. Bete Communication CenterChase Career CenterMassachusetts Small Business Development CenterMcCormack Center for Sport ResearchVirtual Center for Supernetworks
AlumniEventsNews & ProfilesGet InvolvedUpdate Profile
EngageGive NowEndowmentsScholarship FundParents Organization
CorporateEducational PartnersRecruiting
ServicesAdministrative ServicesHuman ResourcesRoom RequestTSSMarketing & Communications
Sitemap
©University of Massachusetts Amherst Site Policies Site Contact

You are now leaving the Isenberg School of Management web site. If you have any questions regarding the content or privacy of these sites, please contact the site administrator directly.

Continue
Close

Welcome back!

Need to set message based on source. Establish message as Drupal field on node

Okay