Claire Huiyoung Cha
Marketing
Education
MBA in Global Marketing, Thunderbird School of Global Management, 2006
BA in Economics and International Trade, Inha University, 2000
Professional Experience
Senior Marketing Analyst (HQ: Manager at Marketing ), SKC inc. Atlanta, GA, 2011-2013
Senior Marketing Analyst (HQ: Associate Manager at Marketing), SKC inc. Atlanta, GA, 2009-2010
Market Research Analyst, SKC inc., Atlanta, GA, 2007-2009
Overseas Sales Associate Manager, Telian Corporation, Seoul, South Korea, 2002-2004
International Sales Associate, Hwaghae Electrics, South Korea, 2001-2002
Recent Honors / Awards
Campus Activities Scholarship, 2022
AMS Annual Conference Doctoral Consortium Doctoral Fellow, 2021
The Harold Hardy Award, 2019
ISBM Doctoral Consortium Fellow, 2018
Research Interests
Sales and Selling Management
Business to Business Marketing
New Product Development
Global Marketing
Go To Market Strategy
Teaching Interests
General
- Sales and Selling Management
- Global Marketing Strategy
- Marketing Research/Analytics
- Industrial Marketing
- Digital Marketing
- Brand Management
