Three Isenberg marketing professors-Easwar Iyer, George Milne, and Elizabeth Miller-excelled as co-chairs of the American Marketing Association's annual Marketing and Public Policy Conference in Boston on June 5-7. The Conference, at the Omni Parker House, attracted over 200 participants, including attendees from academe, industry, and the policy world.
Hospitality & Tourism Management graduate Laurie Stroll '83 was recently honored with the department's highest alumni accolade, The Stephen E. Elmont Award, at a banquet in Boston. Stroll is president and owner of Newport Hospitality.
Robert "Bob" Epstein '67, CEO/President of Horizon Beverage Group reflects on his legacy of leadership at the family-owned business that he took from a small regional operation to New England's largest distributor of alcohol beverages.
On a raw, rainy day in late April, twenty-five Isenberg student organizers of Supercuts SoccerFest exhibited uncommon leadership and resilience when weather-related challenges threatened their painstakingly planned tournament and festival.
Events, Sport Management, Student Organizations, Students, Undergraduate (+)
Events, Sport Management, Student Organizations, Students, Undergraduate, Experiential Learning
Five 2014 honors graduates who completed the Isenberg Finance capstone course "International Macro-Finance and Financial Crises" have returned from Greece, where they met with the country's prime minister, Antonis Samaras (second from left in photo), and other senior-level officials.
CISDM Research Day brought many interesting speakers, including keynote Andrew Lo, Charles and Susan T. Harris Professor and Director of MIT's Laboratory for Financial Engineering, who made who spoke about how financial engineering can bring value to cancer research.
Isenberg's annual Scholarship Celebration on April 24 at the Log Cabin in Holyoke awarded more than $460,000 in privately funded scholarships and honors to 120 deserving students. The gathering of 300 students, parents, alumni, and faculty heard rousing remarks from Dean Fuller, Associate Undergraduate Dean Linda Shea, and Isenberg's Director of Development, Andrew Clendinneng.
Shelly Duncan '92, a partner in Deloitte's Technology, Media & Telecommunications practice, was principal honoree at Isenberg's Annual Accounting Banquet on April 17. Duncan received the department's Accounting Alumni Award, its alumnus of the year honor. A second alumnus, Jason Janoff '93, accepted an award for his commitment to diversity initiatives at Isenberg. Catherine Lowry '96, 01' MBA, a senior lecturer in the department, was honored with the Massachusetts Society of Certified Public Accountants' Outstanding Educator of the Year Award. And 60 students received scholarships and other accolades for academic excellence and community service.
The Douglas and Diana Berthiaume Center for Entrepreneurship will be the hub of a campus network of scholars, innovators and entrepreneurs, with a three-fold mission of supporting research, education and practice, all targeted at transforming ideas into business realities. The Berthiaumes' gift builds on the couple's extraordinary support for the university, which includes a previous gift of $5 million in support of Isenberg School initiatives.
When you strip away all the sports glamor, it's about education. That's what drives, me, emphasized Southeastern Conference commissioner Mike Slive in his keynote address on April 16 as the Mark H. McCormack Department of Sport Management's Executive in Residence. In his talk to the campus community, Slive described his role and philosophy as a change agent at the SEC. He also explored current issues in college athletics and his personal history, including his career path.
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If I had to do it all over again, I'd be glad to be in your shoes at this great university, remarked Isenberg accounting graduate Brian Croteau '94 to accounting students during his campus visit on April 8th. ʺConsidering the accounting profession's importance to capital markets and investors, you're going to have phenomenal opportunities for career growth,ʺ he observed. Croteau is Deputy Chief Accountant of at the U.S. Securities and Exchange Commission's (SEC) Professional Practice Group in its Office of the Chief Accountant.
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Many academics study ideas and innovation, but few focus on generating ideas on an organization's "front lines," where much of the work gets done, observes Alan Robinson, a professor in Isenberg's Department of Operations and Information Management. In a well-conceived idea system, in fact, those front-line insights, should account for 80% of an organization's overall improvement, notes Robinson in his just-published book, The Idea-Driven Organization.
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Rescue Collar, an Isenberg team led by first-year full-time MBA candidate David Waymouth, has won first-place honors in UMass Amherst's annual Innovation Challenge business plan competition. Rescue Collar emerged the winner against four other finalists at a formal presentation and awards dinner on April 7th. At the ceremony, Waymouth received a first-place prize of $25,000 and an invitation to participate with fast-track status in the vaunted MassChallenge business plan competition.
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When Kristin Peters '13 attended an orientation at Isenberg before she applied, she knew it was the right school for her. ʺI just got a really great vibe,ʺ she says. Plus, both her parents graduated from UMass, and they were eager to keep the tradition alive.
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In connecting its soft drinks with sports mega-events like the Olympics and the FIFA World Cup, Coca-Cola populates its marketing messages with those events and ordinary people rather than celebrities, emphasized Peter Franklin '83. The Isenberg accounting graduate is Coca-Cola's Group Director for Worldwide Sports and Event Management. In an open presentation at Isenberg on April 2nd, with many in the audience from the school's Mark H. McCormack Department of Sport Management, Franklin shared a behind-the-scenes look at his company's sponsorship activities for the Sochi Winter Olympics and the forthcoming FIFA World Cup in Brazil.
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The time is right to showcase Isenberg's fantastic alumni in a stylish annual event like the school's Business Leadership Awards Dinner (IBLA), observes Isenberg alumna and IBLA host committee member Beth Gamel '78 MSBA. Now in its second year, the annual gathering on June 18th at the Colonnade Hotel in Boston had a spectacular launch last June with its principal honoree and keynote speaker, Red Sox General Manager Ben Cherington '97 M.S.
Isenberg now ranks 36th in the nation in BusinessWeek's just-released annual Best Undergraduate Business Schools survey. Isenberg's current ranking rose nine places from 45th in 2013 and six places from 20th to 14th among public business schools.
Now in its second year, Anna Nagurney's innovative course, Humanitarian Logistics and Healthcare, introduces cutting-edge crisis management and planning skills to Isenberg and other UMass Amherst students. "My goal is to give our students the tools and mindset to act decisively and adaptably in human crises like storms and earthquakes, food shortages, financial contagions, and pandemics," explains Nagurney, who is John F. Smith Memorial Professor of Operations Management.
Two high-profile visitors to the course in March were UMass Amherst family and sports medicine physician Pierre Rouzier and Springfield Channel 40 ABC/Fox6 news anchor Dave Madsen. This news story focuses on Dr. Rouzier's relief work in Haiti and at the 2013 Boston Marathon. A follow-up story, which will appear next week, will explore Madsen's media work with local and national crises.
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"As an agent, the only things you can control are preparation and effort," emphasized sports marketing uber-agent J.B. Bernstein '90 in Stephen McKelvey's class in sport promotion & sales. To that end, the UMass Amherst graduate offered a structured approach to pitching an athlete's promotional value to potential "buyers." As the cofounder, president and CEO of Access Group of Miami, Bernstein has represented a host of high-profile athletes, including baseball's Barry Bonds and football's Barry Sanders and Emmett Smith.
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