UMAdLab, a student-run advertising agency and extension of Isenberg's Marketing Club, is vying against teams from 19 other schools in the Credit Karma Campus Challenge. The national competition, sponsored by the credit-management education firm, Credit Karma, and hosted by EdVenture Partners, challenges teams to develop a multimedia marketing campaign to help consumers manage their credit ratings using free tools on Credit Karma's website.
Marketing, Student Organizations, Students, Undergraduate, Around Campus (+)
Marketing, Student Organizations, Students, Undergraduate, Around Campus, Marketing, Student Experience
Wong, a professor in the McCormack Department of Sport Management, reflects on his 35-year career at UMass Amherst. He will be retiring from Isenberg at the end of the current academic year and was recently interviewed by Sports Business Daily about his career as an educator, sport law practitioner, athletic director, and administrator.
Faculty, Leadership, Sport Management, People at Isenberg, Faculty (+)
Faculty, Leadership, Sport Management, People at Isenberg, Faculty, Sport Management
October 31 conference "Financial Innovations, Sustainable Investments, & Social Entrepreneurship" coordinated by the Center for International Securities & Derivative Markets (CISDM) features four speakers, including Gavin Andresen, chief scientist at the Bitcoin Foundation.
On October 20, four Hospitality & Tourism Management students received scholarships at the New England Club Managers Association's (NECMA) annual awards Ceremony. Isenberg HTM students also played a key role in the October 7 David Meador Scholarship Fund Golf Tournament, a NECMA-run event that raises money for these student scholarships.
After being interviewed by BusinessWeek at the annual Reaching Out LGBT MBA Conference, first-year full-time MBA student (and former Navy lieutenant Corey Hodges spoke to us further about what it's like to be a LGBT person in the world of business.
FILTER BY:MBA, Profile, Students, People at Isenberg, MBA
Developed by Isenberg's Director of Internships Kim Figueroa and her colleagues at the school's Chase Career Center, the course "Career and Professional Development," is equipping students with a roadmap for professional development success, giving them a competitive edge in job interviewing, networking, and skills for researching employers and industries.
UMass Amherst Provost and Executive Vice Chancellor Katherine Newman was a guest speaker in our Fundamentals of Marketing class. She spoke about how university leaders need to think about marketing because they are in a competitive landscape to attract the best and brightest students.
During a two-day visit to Isenberg in October, MBA alumnus Michael Philipp '80, the former Chairman and CEO of Credit Suisse Europe, Middle East, and Africa, described some of his current ventures students and faculty. In his presentations, Philipp described the activities of his merchant bank, Ambata, where as chairman and managing partner he helps capitalize and bring best practices to projects in developing nations.
Alumni, Finance, MBA, Profile, Speakers (+)
Alumni, Finance, MBA, Profile, Speakers, Alumni, People at Isenberg, Finance, MBA
On September 15, Charles Manz, Nirenberg Professor of Leadership, explored the failure-success dynamic in a keynote presentation, "Turning Failure into a Gateway to Success," at a Crisis Management Boot Camp for PR professionals at the historic Yale Club in Manhattan.
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In September, Cynthia Barstow, Isenberg marketing lecturer and founder of the campus group Protect Our Breasts, took a group of PoB students to the Natural Products Expo East in Baltimore where she spoke to retailers about the dangers of chemicals in our every day products.
For the third year in a row, Isenberg's student chapter of Beta Alpha Psi was among the society's Superior Chapters, reflecting its outstanding performance in professional, service, and organizational activities. Alumnus Dennis Hanno '90 PhD was also honored.
Accounting, Alumni, Leadership, Student Organizations, Students (+)
The newly launched David C. O'Leary '81 MBA Leadership Orientation Program immersed Isenberg's first-year MBA students for three days in professional development activities before classes began, including a panel discussion/networking event at the elegant UMass Club in Boston's financial district
Heng Chen plans to use the prestigious Federal Aviation Administration Graduate Research Award to generate guidelines for the number and location of airplane metering points at airports and the tradeoffs involved in their alternative configurations.
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