Welcome to the Department of Marketing!

Marketing is an essential business activity for profit and nonprofit organizations worldwide. Isenberg Marketing majors get more than just a classroom education, students are assigned class projects that give them a chance to work with local companies and tackle key business marketing issues.

 

An Isenberg marketing degree gives you a wide range of marketing expertise encompassing consumer behavior, brand strategy, personal selling, product management  and promotional strategy. The Isenberg program prepares you for rewarding career options in business, government and the nonprofit sector.

 

The Isenberg Marketing faculty include experts on international, non-profit, business 2 business and environmental marketing. Our faculty members also explore & teach fundamental issues on a wide range of marketing topics:

 

          • Advertising & Communication
          • Brand Management
          • Direct Marketing
          • Environmental Marketing
          • Internet Marketing
          • Legal & Ethical Decision Making
          • Marketing Management
          • New Product Development
          • Professional Sales
          • Public Relations
          • Retail Management & Technology
          • Service Marketing


Marketing Club News

The Marketing Club has been one of the most active student organizations in the Isenberg School of Management. Learn more about the Marketing Club by visiting their web site.