Prof. Linda Lowry 

Linda Lowry 

Associate Professor 

Telephone: 413-545-4041


Office: Flint 203A


View CV (pdf)



Ph.D., University of Massachusetts, 1991
M.A., George Washington University, 1986
B.M., University of Tennessee, 1978
A.A., Virginia Intermont College, 1974

Research/Teaching Interests:

Social, Cultural, and Economic Impacts of Tourism
Sustainable Tourism Development
Technology-Enhanced Teaching and Learning
Tourism Policy, Planning, and Development


Selected Publications

Back, R. M. & Lowry, L. L. (2013). A cluster of delights: A case study of the wine farm as agritourism destination. In the American Association of Wine Economists (aawe) 7th Annual Conference 2013 in Stellenbosch, South Africa – June 26-29, 2013.

Cartier, E.. & Lowry, L. (2013). Control and power in tourism: A view of service encounter discourse. In Travel & Tourism Research Association, 44th Annual Conference Proceedings: Keeping it Relevant, June 20-22, 2013 in Kansas City, MO. 


Lowry, L.L. (2012). Are picturesque vineyards enough: When does a wine producing region become an economically viable wine tourism destination? – A U.S. perspective. In the American Association of Wine Economists (aawe) 6th Annual Conference 2012 in Princeton, NJ June 7- 10, 2012.

Lowry, L.L. & Lee, M. (2011). CittaSlow, slow cities, slow food: Searching for a model for the development of slow tourism. In Travel & Tourism Research Association, 42nd Annual Conference Proceedings: Seeing the Forest and the Trees – Big Picture Research in a Detail- Driven World, June 19-21, 2011 in London, Ontario, Canada. 2011 Omnipress ISBN# 978-0-615-49436

Lowry, L.L. (2011). Textile Production: Preserving the past and enhancing the future by connecting textile artists to farmers who raise fiber animals. In National Extension Tourism (NET), Proceedings of the 2011 National Extension Tourism Conference: Initiatives in Tourism Development – Contributing to Community Prosperity, March 9-11, 2011 in Charleston, South Carolina (pp. 25-26). Texas A & M AgriLife: National Extension Tourism (NET) 6

With J.K. Flohr. "Technology and change: A longitudinal case study of students' perceptions of and receptiveness to technology enhanced teaching and learning," Journal of Teaching in Travel & Tourism, 4 (1/2).

With J.K. Flohr. "Student assessment of using a competency-based framework for mastering the key concepts in a capstone undergraduate course in tourism policy, planning, and development," in G. Jennings (Ed.), Annual Conference Proceedings of Research and Academic Papers: Vol. 15, New Frontiers in Tourism Research, pp. 160-168. St. Clair Shores, MI: International Society of Travel and Tourism Educators, 2003.

Academic and Professional Activities

Director of the HTM Tourism, Research, and Management Cost Center
Board Member, Northeast Chapter of the International Travel & Tourism Research Association

Research Grants

Tourism Profile for the Greater Northampton, Massachusetts, Chamber of Commerce, 2002-2003

Cultural Tourism Initiative, National Endowment for the Arts, with Shirley Sheve, 2002-2003

Tourism Economic Impact Study of the Greater Sturbridge, Massachusetts, Area, Tri-Community Area Chamber of Commerce, with honors student Thevarajan Nagarajan, 2000-2001

Impact Study of the 20th Annual New Hampshire Highland Games, the New Hampshire Gathering of the Scottish Clans, Inc., 1995-1996


UMass Amherst Teachnology Fellow, 1998-99
UMass Amherst Service Learning Fellow, 1995-96