Doctoral Programs Student Directory

Soyoung Joo

Ph.D. Student in Sport Management



Office: SOM 011


View CV (pdf)





M.B.A., University of Massachusetts Amherst, 2013

M.S., Sport Management, University of Massachusetts Amherst, 2013

B.S., Chemistry, Yonsei University, South Korea, 1999

Research/Teaching Interests:

Corporate Social Responsibility

CSR and Sponsorship

Strategic Management

Relationship Marketing

Social Marketing

Social Influence and Consumer Behavior


Honors and Awards:

University of Massachusetts Amherst, Amherst, MA (May 2013), Honorable Mention Award, MBA Consulting Project

Professional and Academic Memberships:

Graduate Business Association (2011-2013)
National Association of Women MBAs (2011-2012)
Net Impact (2011-2012)
Toastmasters International (2009-present)

Previous Employment:

Teaching Assistant, Sport Management 200, Dr. Todd Crosset (2013)
Teaching Assistant, Introduction to Sport Management, Dr. Tony Lachowetz (2012)
Project Leader, Korean Heritage Night, Ticket Sales and Partnership Development, C.D. Chivas USA Soccer Club in Carson, CA (Summer 2012)
Manager, Marketing and Communications, Korean Professional Football League (1999-2009)
Project Leader, A3 Champions Cup (2001-2008)
Project Leader, K-J All Star Game (2008)
Coordinator, 2003 Summer Universiade (2003)
Coordinator, Korean World Cup Local Organizing Committee (FIFA World Cup Korea and Japan) (2002)
Coordinator, Korean World Cup Local Organizing Committee (FIFA Confederations Cup Korea and Japan)  (2001)