Ph.D. Student in Sport Management
Office: SOM 011
M.S. Sport Management,
Southern New Hampshire University, 2013
B.S. Business Administration,
University of Maine at Orono, 2009
Consumer Behavior in Sport
Media-Dominant Consumer Segment
Article Under Review
Larkin, B., Cottingham II, M., & Pate Jr., J.R. (submitted). Exploring the feasibility of wheelchair basketball as an NCAA emerging sport. Submitted to the Journal for the Study of Sports and Athletes in Education.
Paper presented at the Sport Marketing Association (SMA). "Segmenting fantasy sport consumers based on motives and consumption modes". Albuquerque, NM, October 2013. With K. Karadakis.
Paper presented at the North American Society for Sport Management (NASSM). "The theory of planned behavior and the intention to consume sport through home entertainment technology: Initial scale development and validation". Austin, TX, May 2013. With K. Karadakis, D. Blais, M. Hecox.
Paper presented at the North American Society for Sport Management (NASSM). "Exploring the feasibility of wheelchair basketball as an NCAA emerging sport". Austin, TX, May 2013. With M. Cottingham II.
Honors and Awards:
Outstanding Student Award, MS Sport Management, Southern New Hampshire University, 2013
Graduated Magna Cum Laude, University of Maine, 2009
Presidential Achievement Award, University of Maine, 2006
Professional and Academic Memberships:
Delta Mu Delta, Gamma Nu Chapter
North American Society for Sport Management
2009 - Present, Lepage Bakeries, Inc.
2012, New Hampshire Fisher Cats