Kunal Swani   Ph.D. student in Marketing Email: kswani@som.umass.edu   View CV (pdf)

 

 

Education:

M.B.A. Marketing, Hofstra University, 2009

B.E. Polymer, Pune University, 2005

 

Research/Teaching Interests:

Business to Business Marketing

Humor in Advertising

Marketing Communications

Brand Management

Internet Marketing

 

Previous Employment:

2008-2010, Lencore Acoustics Corp.

2005-2007, Cognizant Technology Solutions Pvt. Ltd.  

 

Publications and Presentations:

Swani, K. and Boonghee Yoo (2010), "Interactions between Price and Price Deal," Journal of

Product and Brand Management, 19 (2), 143-152.

 

Berman B. and Kunal Swani (2010), "Managing product safety of imported Chinese goods," Business Horizon, 53 (1), 39-48.

 

Awards/Recognition Received:

Awarded M.B.A. Scholarship, Hofstra University, Fall 2007

Awarded a medallion for Scholastic Achievement by Beta Gamma Sigma, New York Chapter, Spring 2009