Business Communication Courses
Fall 2009
The Business Communication Program courses listed below all meet Junior Year Writing requirements for the Isenberg School.
SOM 310, Management Communication
Instructors:
Focusing on general business writing, speaking, and managerial communication, this core course features a hand-on approach suitable for all. Note: An online version is offered during summer sessions for SOM Online BBA students. 310 Online features more discussion and readings, but no oral or team elements.
SOM 310, Management Communication ESL
Instructor: Susan Johnson syllabus
A course designed for students whose first language is not English to help them communicate effectively both when writing US business documents and giving professional presentations. Maximum capacity: 18.
SOM 315, Marketing Communication
Instructor: Herman Fong syllabus
Exploring communication and writing issues pertinent to marketing, as well as business and management in general, this course gives students practice in forms of communication that serve to promote -- people, products, services, organizations, and ideas -- which can be used in and applied to a number of professions. Recommended for marketing majors and other majors interested in marketing communication strategies.
SOM 316, Leadership Communication
Instructor: Holly Lawrence syllabus
Exploring leadership communication skills and knowledge via writing, discussion, research, and community service. Designed to engage management students in professional and personal development, but suitable for all SOM majors.
SOM 390N, Management Communication for HTM Majors
Instructor: Holly Lawrence syllabus
A course designed to help HTM majors develop critical communication skills for the hospitality and tourism industries. Emphasis on career success, customer service, interpersonal communication, and public speaking. Designed specifically for HTM majors.
SOM 390P, Sport Management Communication
Instrutor: Dina Friedman syllabus
This course uses sport management contexts to explore various aspects of business communication strategy. Special emphasis on marketing and promotional writing as well as basic business writing.
SOM 390R, Writing and Speaking for Accounting Majors
Instructor: Gail Cruise syllabus
Exploring technical communication and writing issues that accounting majors will have to know about and produce in their fields. Designed specifically to meet the needs of accounting majors.
SOM 390T, Writing for Finance Majors
Instructor: Elizabeth Porto syllabus
Designed to help finance majors develop critical communication skills for the finance industry, this course includes writing reports and business correspondence, as well as examining current financial issues. Emphasis on technical writing, critical thinking, visual rhetoric, and public speaking. Designed specifically for finance majors.
Note: All courses listed above meet Junior Year Writing requirements for the Isenberg School. Pre-requesite: ENG 112 or 113.
