Holly Lawrence 

Holly Lawrence

Director, Business Communication Program

Telephone: 413-577-2110

Email: lawrence@isenberg.umass.edu

Office: SOM 208

Currently teaching: SOM 691F


View CV (pdf)


Ph.D., University of Massachusetts
M.A., American Studies, University of
B.A., English, George Mason University

Research/Teaching Interests:

Leadership Communication
Intercultural Communication
Emerging Trends in Business Communication

Selected Presentations:

"UMilan and UMass Meet: Tales of a Cross-cultural Experiment," Association for Business Communication European Meeting, June 2006.

"Getting Personal: Using Personal, Reflective Writing in Leadership Communication," Association for Business Communication, March 2005.

"The Classic Isocratean First Step: Using Personal Writing to Identify Ethical Positions and Develop Leadership Goals," Conference on College Composition and Communication, March 2004.

"The Place of Personal Writing in Business Communication Classrooms," Association for Business Communication, October 2003.

Academic and Professional Activities:

Chair, Non-Tenure Track Committee, Association for  Business Communication, 2006-present.


College Review Committee, Chair, Isenberg School, 2008-present.


Board Member, Clerk, Greenfield Center School, May 2009-present.


Secretary, Massachusetts Society of Professors, 2005-2008.


Bargaining Team Member, Massachusetts Society of Professors, January 2007-August 2008.


Lawrence, H. "Personal, Reflective Writing: A Pedagogical Strategy for Teaching Business Students to Write" (June 2013). Business Communication Quarterly.
Lawrence, H. and Galle, W. "Tenure, Status, and Workload: Fundamental Issues among Business Communication Faculty" (July 2011). Journal of Business Communication, 48:3, p. 319-343. 


With Friedman et al., "Inside Business Writing," Kendall Hunt Publishing, 2006.